In 2020 we were hit by a pandemic that left millions of South Africans jobless, homeless & in need of everyday essentials.
The S.A Harvest Campaign aimed to tackle the issue of those needing food during the peak of COVID-19.
The Challenge: COVID-19 left millions of South Africans without ways to feed themselves. Most impacted communities are home to many South Africans who were already struggling before the pandemic struck.
The Solution: We facilitated the partnership campaign between McDonald’s South Africa and S. A Harvest to bring relief to the affected communities by donating 20 000 burgers to communities in need.