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ABOUT US

Idea-Hive-Seperator

Ideation Driven by Insights, People & Technology

Idea Hive is a Performance Marketing Solutions Provider with focus on Data, Insights and Technology. 

By using the scientific approach we develop a hypothesis we test to optimise the solutions. This informs the Creative Campaigns and ideas that The Hive put together. Our People create with empathy and deliver to promise on our clients campaigns.

DATA AND INSIGHTS

Idea-Hive-Seperator

Customer Journey

Idea Hive - Performance Marketing - Johannesburg - Customer

1. Persona

The Persona provides a profile of who our target audience is. By understanding who the service is built for enables us to create better engagement campaigns. To generate awareness and ultimately, conversion for our target audiences.

Idea Hive - Performance Marketing - Johannesburg Dashboard

2. Consumer Behaviour

Once we have identified the Persona, we develop exciting and engaging campaigns that achieve the set performance objectives

Idea Hive - Performance Marketing - Johannesburg - Insights

3. Optimisation

Now that we have a better understanding of the customer and market information. We develop exciting solutions, this is done with engagement trackers to optimise return on investment for our client. 

Organic Reach increased through Strategic Digital Campaigns

Maintained at least 70% of video view through rates.

Increased the Positive Sentiment on Online Communities from 35% to 50%

Increase of Share Of Voice on social media from 20% to 25%

TECHNOLOGY

Idea-Hive-Seperator

PARTNERSHIPS

THROUGH

TECHNOLOGY

To create strong brands, we partner with technology leaders to provide industry-leading Performance Marketing.

Our digital insights and data-driven ideas ensure that we maintain our specialist stature in our field.

We are experts in these areas:

  • Social listening
  • AI and VR
  • e-commerce
  • Predictive analysis
  • Search Engine Optimisation
  • Mobile App Development
  • UX/UI

IDEAS

Idea-Hive-Seperator

INSIGHTS INFORM OUR IDEAS

McDonald’s South Africa

We have collaborated with the renowned Fashion Designer, Gert-Johan Coetzee to create a limited all year merch to celebrate 25 years of McDonald’s.

Shell South Africa

In our partnership with Shell, we helped transform their digital platforms and improved their visual identity through our creative insights and fresh ideas. 

21st Century Life

We rebranded and relaunched 21st Century Life’s website and created an informative corporate video and social media campaign.

PEOPLE

Idea-Hive-Seperator

MEET THE HIVE

Management

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Yaw Dwomoh

CEO
  1. IdeaHive-Team-Nonhlanhla
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Nonhlanhla Mlangeni

Managing Director
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Luke Hartdegen

EXECUTIVE CREATIVE DIRECTOR
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Keletso Nkabiti

HEAD OF BRAND COMMS AND STRATEGY
  1. IdeaHive-Team-Candice
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Candice Davis

MARTECH SPECIALIST
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Sebastian Vontas

Executive Head: Video Content

Creatives

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Patricia Bosman

CREATIVE DIRECTOR
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Thando Sonti

CREATIVE DIRECTOR
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Kamo Mogashoa

SENIOR ART DIRECTOR
  1. IdeaHive-Team-Zothile
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Zothile Dhlamini

GRAPHIC DESIGNER

Thato Mohulatse

Graphic Designer
  1. IdeaHive-Team-Tshego
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Tshego Serumula

Graphic Designer
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Ntokozo Nkosi

Graphic Designer
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Silindile Hlope

SENIOR COPYWRITER
  1. IdeaHive-Team-Vusi
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Vusimuzi Masombuka

DIGITAL COPYWRITER

Malebo Nkwe

Copywriter
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  2. IdeaHive-Team-Bheki-Black-1

Bheki Mnyanda

COPYWRITER

Strategic & Performance Marketing

  1. IdeaHive-Team-Sizwe
  2. IdeaHive-Team-Sizwe-Black

Sizwe Simelane

SENIOR DIGITAL STRATEGIST
  1. IdeaHive-Team-Israel
  2. IdeaHive-Team-Israel-Black

Israel Ndlovu

STRATEGIST
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Mark Minnaar

INTERN: STRATEGIST

Client Service & Operations

  1. IdeaHive-Team-Juwayeria
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Juwayeria Latiff

GROUP ACCOUNT DIRECTOR
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Joslyn Daniel

ACCOUNT DIRECTOR
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Sizwe Dlamini

HEAD OF BUSINESS DEVELOPMENT

Fadia Hoosen

Experiential Marketing Manager
  1. IdeaHive-Team-Sera
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Sera Pande

SUPPORT SERVICE MANAGER

CONTACT

Idea-Hive-Seperator

Block 4 Albury Office Park 1 Magalieszicht Crescent, Dunkeld West, Randburg, 2195

 


    WANT TO CHAT

    011 367 0672

    info@ideahive.co.za